This strange Renault ad is equally mind boggling and awesome.
In this day and age, car commercials have become either overly stylized displays of awkwardness, or exaggerated oversteer spectacles. However, Renault is one of those companies that manages to blend style with interesting and entertaining imagery.
The only thing this ad lacks is something that is never missed in commercials: annoying voice-over. The cinematography pokes fun at many films of the eighties, and the ballet of destruction is reminiscent of A Clockwork Orange.
Grab your popcorn and take a peek at Renault’s crash craze in the video below.